Published by
The Street
The Street
By Daniel Kline The beverage wars have become even more complicated and that means a lot of new choices for consumers. For a very long time, the soft drink giants and the titans of the alcoholic beverage world stayed in their lanes. PepsiCo (PEP) – Get Free Report and Coca-Cola (KO) – Get Free Report expanded into water, juice, iced tea, energy drinks, and packaged coffee but they stayed away from alcohol. The same thing was true in the other direction the major beer and liquor brands largely avoided the non-alcoholic market aside from dabbling in zero-proof beer. Those lines, however, have bl…